The Complete Restaurateur: A Practical Guide to the Craft & Business of Restaurant Ownership
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  • The Complete Restaurateur: A Practical Guide to the Craft & Business of Restaurant Ownership

The Complete Restaurateur: A Practical Guide to the Craft & Business of Restaurant Ownership

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The Classic, Step-by-Step Guide to Opening your Own Restaurant. Updated 1992 edition by Elizabeth Lawrence.

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NOTE: Image for reference only. ACTUAL COPY is the 1992 (earlier) edition.

Format: Trade paperback

Condition: vg- condition, minor shelf wear, light edge browning

Size: 5.25"x8.0"

Pages: 232pp., 1992 edition


In The Complete Restaurateur, Elizabeth Lawrence shows how restaurant ownership can be a possible, profitable dream- if you carefully plan for success.

Whether it's a chic bistro, a retro luncheonette, or an A-list restaurant, this is your indispensable guide to opening a business and staying in business. Fully stocked with in-depth profiles of successful and well-known restaurants, along with revealing anecdotes, this invaluable sourcebook tells you everything you need to know to turn your dream of restaurant ownership into a lucrative reality, including:

- How to match your restaurant to a profitable market
- Drawing up a realistic business plan
- How to generate high-profile publicity without spending a dime
- The importance of a well-designed kitchen
- How to hire and hang on to a qualified professional staff

Plus checklists, shopping lists, guidelines and advice from successful restaurateurs on everything from beating the competition to meeting your tax obligations.

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